DM Scripts That Convert: My Million-Dollar Templates
Let's talk about the most powerful and misunderstood tool in your business: the Direct Message. So many people treat the DM like a cold-calling machine, and they wonder why they get ignored. Beautiful souls, the DM is not a megaphone; it's a coffee shop. It's a sacred space for intimate conversation, not a place to pitch-slap strangers.
I built a $59-million empire one conversation at a time, long before we had social media. The principles of connection are timeless. I'm going to give you the exact frameworks that have helped me close millions in sales, not by being a better salesperson, but by being a better servant.
The Core Principle: Give Before You Ask
This is the golden rule of the DMs. If you slide into someone's inbox with your hand out, you've already lost. But if you slide in with a heart full of service, you will build a relationship for life. Your goal is not to make a sale; your goal is to make a difference. The sale is just the byproduct of the difference you make.
The Million-Dollar Framework: The Authentic Connection Scripts
1. The Curiosity Opener (For New Connections)
The Script: "Hey [Name]! I was so inspired by your post about [topic]. I'm so passionate about that too. I've helped dozens of women turn that same passion into a profitable business. I have a quick tip that might help you—mind if I share it?"
Why it Works: It's specific, it's complimentary, and it leads with a gift, not an ask. You're offering value before you ever ask for anything in return.
2. The Value Bomb (For Nurturing Leads)
The Script: "I was just thinking about our conversation about [their specific problem]. I actually recorded a quick 3-minute video just for you with a few ideas that could help. No strings attached. Want me to send it over?"
Why it Works: This is hyper-personalized service. You are demonstrating that you listened, you care, and you are willing to invest your time to help them, even before they've paid you a dime.
3. The Invitation (For Closing the Sale)
The Script: "Based on everything you've told me, I am 100% confident that my [program/offer] is the answer you've been praying for. I have one spot opening up next week, and I believe it has your name on it. Are you ready to step into your greatness?"
Why it Works: It's confident, it's exclusive, and it's an invitation, not a pitch. You're not trying to convince them; you're confirming what they already know to be true.
Income-Producing Activity (IPA)
This week, your mission is to become a "DM Angel." I want you to find five people in your audience who are struggling and send them a "Value Bomb" DM. Record a short, personalized video with a helpful tip or a word of encouragement. Expect nothing in return. Your only goal is to serve. Do this for a week, and watch how the energy in your inbox transforms.
Unshakable Belief Close
Stop thinking about what you can get and start thinking about what you can give. The DMs are your opportunity to be a blessing, one person at a time. Serve with a pure heart, and the success will follow. Now go, and be an angel in someone's inbox. Because when your WHY makes you CRY, you are DESTINED FOR GREATNESS!